Ireland 
USA Evelyn Partners ramps up partnership with Alfred Dunhill Padel Classic at The Hurlingham Club
Evelyn Partners has strengthened its commitment to event – one of the world’s finest celebrity pro-am padel tournaments – with a multi-year tie-up.
Evelyn Partners, one of the UK’s leading wealth managers which is entrusted with managing £63 billion of client money, has extended its partnership with The Alfred Dunhill Padel Classic sports event held at London’s prestigious The Hurlingham Club in May.
After becoming the tournament’s official wealth management partner for its inaugural event in 2024, Evelyn Partners has strengthened its commitment to The Alfred Dunhill Padel Classic – one of the world’s finest celebrity pro-am padel contests – with a multi-year tie-up.
As one of the fastest-growing racket sports in the UK and globally, padel embodies the wealth manager’s mission to encourage its clients to consider ‘what’s next?’ – not only for themselves and their own wellbeing, but also their money and the world as whole.
Invented in Mexico in the 1960s, padel, sometimes referred to as padel tennis, is played in doubles on an enclosed court about the third of the size of regular tennis court. With its own balls, rackets, set-up and rules, the game is a unique blend of other racket sports, such as tennis, squash and badminton.
Under the partnership, Evelyn Partners will not only have a prominent presence at the Padel Classic but will also build a programme for clients surrounding the event and support community initiatives spearheaded by Laureus Sport for Good, a global charitable organisation and The Hurlingham Club Foundation, which provides community action in the London Borough of Hammersmith & Fulham.
Andrew Middleton, Group Chief Marketing and Commercial Officer, Evelyn Partners, commented: “We’re really proud to be partnering with the Alfred Dunhill Padel Classic and supporting one of the fastest growing sports in the UK. We believe Padel is a great articulation of “what’s next” in sport and look forward to continuing our support of this event for a second year. Since last year’s event we have been inspired by the work Laureus Sport for Good and The Hurlingham Foundation have done to open up padel to girls in underprivileged communities and inspire “what’s next” through sport.”
Running on 14-15 May on the padel courts at The Hurlingham Club, one of the UK’s most prestigious private member’s clubs, corporate partners and industry guests will rub shoulders with a stellar line-up of sportspeople, celebrities and padel professionals.
Celebrity players already scheduled to play alongside padel pros include Judy Murray, a tennis coach and mother of Scottish tennis star Andy Murray, and former England cricket captains Michael Vaughan and Sir Andrew Strauss.
The Alfred Dunhill Padel Classic was founded by TTB Sport alongside ex-IMG executive Charlie Grave.
Nick Hoyle, Founding Partner of TTB Sport said: “We are thrilled to welcome Evelyn Partners as a key partner of the Alfred Dunhill Padel Classic. Their exceptional reputation in wealth management, dedication to human-led excellence and belief in the future of the sport, will bring an added layer of prestige to the event.”
About The Alfred Dunhill Padel Classic
For more details: www.thepadelclassic.com
About TTB Sport
TTB Sport is a marketing and investment group for sport and entertainment. We believe in the power of sport to create long-term impact for business and society.
TTB Sport has offices in London, Hong Kong, Singapore and Sydney. The business was founded in 2022 by Holly Millward and Nick Hoyle with Hong Kong-based TTB Partners. Sir Andrew Strauss is the Chairman of TTB Sport.
About Evelyn Partners
Evelyn Partners is the UK’s leading wealth management and professional services group, created following the merger of Tilney and Smith & Williamson in 2020. With £62.2 billion of assets under management (as at 30 June 2024), we are one of the largest UK wealth managers ranked by client assets and the seventh largest accountancy firm by ranked by Group fee income (source: Accountancy Age 50+50 rankings, 2023).
We have a network of offices in 30 towns and cities across the UK, the Republic of Ireland and the Channel Islands. Through our operating companies, we offer an extensive range of financial and professional services to individuals, family trusts, professional intermediaries, charities, and businesses.
Our purpose is to ‘place the power of good advice into more hands’, and we are uniquely well-placed to support clients with both their personal financial affairs and their business interests. Our personal wealth management services include financial planning, investment management, personal tax advice and, through Bestinvest, we have a multi award-winning online investment service for self-directed investors. For businesses, our wide range of services includes assurance and accounting, business tax advice, employee benefits, forensics, fund administration, fund governance, recovery and restructuring and transaction services.
For further information please visit: https://www.evelyn.com/